March 15, 2023
Eight companies have fulfilled commitments made in response to the CTA. Specifically:
FrieslandCampina extended its policy to restrict marketing of BMS products intended for infants from birth up to 6 months of age to apply globally.
Nestlé extended its policy to restrict marketing of BMS products intended for infants from birth up to 6 months of age to apply globally (instead of just to higher risk countries).
Asahi, KraftHeinz, Meiji, Megmilk, Morinaga, and Pepsico published first ever BMS policies.
In addition, Glico and Morinaga have pledged to achieve full Code Compliance by 2030.
We commend these companies for taking these steps and encourage other companies to end inappropriate marketing of BMS to improve nutrition and health of babies worldwide. Please refer to the table below and individual company responses and signatory assessments for additional detail.
Below is a table summarizing company responses to the CTA and the signatories’ assessment of how comprehensively they meet the asks of the CTA. Companies appear in alphabetical order. Color coding indicates the degree to which each individual company has met each element of Asks 1-3 of the CTA, as follows:
Red - no commitment
Yellow - partial commitment
Green - full commitment
Ask 4 is evaluated with a check or x. The table also includes commitments that companies made outside of the CTA in their responses to the CTA. This tool is designed to offer an overview of all company responses, so please reference the complete responses and assessment information via the links on the Company Responses page for further details. We may provide additional detail in updates to this summary.